Mav Farm Inc.
Last Revised On: September 14, 2020
INFORMATION WE COLLECT
Through the Services, we collect “Non-Personal Information”and “Personal Information.” Non-Personal Information includes information that cannot be used to personally identify you, such as your IP address, information about your device, anonymous usage data, general demographic information we may collect, preferences you submit and preferences that are generated based on the data you submit. Personal Information includes information that can be linked to a specific individual, such as a name, address, phone number, payment information, email address, login information for third party sites and other information which you submit to us through the Service.
Information You Provide Us
When you create an Account using the Services, we will ask you to provide us with your phone number. When using the Services you can elect to provide us with your email address, first name, last name, address, and photos of yourself. In addition, if you want to be able to purchase products via the Services, we will also collect your email address, first name, last name and shipping address and our third party payment processor will collect your credit card information and billing address.
Information Collected Automatically from Your Use of the Service
In connection with your use of the Service, we will obtain information about the device you use to access the Service, including without limitation the hardware model, operating system and version, browser type, mobile network information and IP address. If the App crashes or experiences other errors, we will receive diagnostic information from your device that will help us to identify and fix errors in our software. We may also collect information about the location of your device depending on the permissions you have set on your device.
We also use “pixel tags” (also referred to as clear gifs or web beacons). Pixel Tags are tiny graphic images with a unique identifier, similar in function to cookies, that are used to track online movements of web users. In contrast to cookies, which are stored on a user’s device, pixel tags are embedded invisibly in web pages. Pixel tags also allow us to tell whether e-mails we send to users have been opened to ensure that we are sending only messages that are of interest to our users.
Information Hosted by Third-Parties
We may also use services hosted by third parties.
We may use Amazon Web Services, a cloud-computing platform provided by Amazon Web Services, Inc. ("AWS"), to provide a variety of basic abstract technical infrastructure and distributed computing building blocks and tools for the Services. AWS may process personal data in user's content and acts as a data processor or sub-processor to process personal data. When AWS collects personal data of our users and determines the purposes and means of processing that personal data, it acts as a data controller. AWS is responsible for securing the underlying infrastructure that supports our Services, while we and our users are responsible for anything placed or connected into AWS. By using the Services, you consent to the processing of data about you by AWS in the manner and for the purposes set out above. With AWS, we support individuals’ right to access and right to portability of their personal data through individual export requests. We will be able to request an export of one’s own personal data. With AWS, we support individuals’ right to erasure through a permanent deletion of personal data upon request. You may control what data is sent to AWS, and may decide to halt the sending of personal data at any time. To assist with supporting individuals’ right to object to the collection of one’s personal data, you may also opt out of data processing with AWS.
We may use TrueDepth API provided by Apple Inc. ("Apple") to collect additional information from your device's camera in order to deliver and improve features we provide (such as the in-app camera, video calling, effects, and more). However, this information is processed in real time for delivering and improving these features only.
This information is not saved on our servers or shared with any third parties.
Our Policies Concerning Children
We are committed to complying with all aspects of the Children’s Online Privacy Protection Act (“COPPA”). We do not knowingly collect or solicit Personal Information from anyone under the age of 13 or knowingly allow such persons to register an Account on our Services. If you are under 13, you may not attempt to use or register an Account on our Service or otherwise send any Personal Information about yourself to us, including your name, address, telephone number, or email address. In the event that we learn that we have collected Personal Information from a child under the age of 13, we will use commercially reasonable efforts to promptly delete that information. If you believe that we might have any information from or about a child under the age of 13, please send a detailed message to firstname.lastname@example.org.
HOW WE USE AND SHARE INFORMATION
Personal Information you provide to us is used to help us communicate with you and to provide you with the Service. For example, we use Personal Information to: (i) register and service your Account, (ii) solicit feedback and respond to your questions, (iii) provide technical support, (iv) inform you about products, promotional offers, contests and events, (v) enhance our data security and fraud prevention capabilities, and (vi) create aggregated statistical data. We may also share your Personal Information with our third party service providers (e.g., payment processors, hosting or web service providers, software developers, etc.) in order to allow them to provide services to us with respect to the Service. If you elect to purchase products from Brands or Retailers on the Services, we will transmit Personal Information to such Brands and Retailers as necessary in order to allow them to process your transaction. We have mechanisms in place to ensure that any third parties with whom we share your Personal Information maintain the confidentiality and security of that information. These third parties are prohibited from using your Personal Information for any purpose other than to provide assistance to the Services. We will not sell or rent your Personal Information to third parties.
Mergers, Acquisitions and Similar Business Transactions
Sharing Information with the Government or As Otherwise Required by Law
We will retain the Personal Information you provide us, or that is generated or collected automatically, for as long as is necessary to provide the Service to you. We will retain the Non-Personal Information in anonymized and aggregated form indefinitely. You may also contact us at email@example.com and request deletion of your information at any time or alternatively in app settings, where you may revoke consent to our collection of Personal and Non-Personal Information and request the deletion of this information.
THIRD PARTY LINKS
We may provide links on the Services to third party websites, such as sites operated by Brands, Retailers, service providers or merchants. If you follow links to sites not affiliated or controlled by Mav Farm, you should review the privacy and security policies and other terms and conditions of such sites. Mav Farm does not guarantee and is not responsible for the privacy or security of these sites, including the accuracy, completeness, or reliability of their information.
You may access, update, or remove any Personal Information we have collected about you through the Services or by contacting us at firstname.lastname@example.org. We may require additional information from you to allow us to confirm your identity. We also may not remove your Personal Information if it is published by another user in any video or comment on our Services to the extent your information was publicly posted.
If you’d prefer not to receive information about products, promotional offers, contests and events from us via email, you may opt out by using the “unsubscribe” feature on such emails. However, we still require a working email address to be on file with your account in order to use the Services.
You can choose whether or not to allow the Services to collect and use real-time information about your device’s location through the device’s privacy settings. If you block the use of location information, some parts of the Services may then be inaccessible or not function properly.
If you are a California resident, you may choose to request certain information regarding our disclosure. To make a request or to opt out at any time, please contact us at email@example.com.
Mav Farm and our service providers implement security measures designed to protect your information from unauthorized access, disclosure or accidental loss or destruction of Non-Personal Information and Personal Information. We utilize appropriate physical, technical and administrative safeguards designed to protect the information we collect from or about our users. However, please be aware that no method of transmitting data over the internet and no method of electronic data storage is 100% secure, and we are unable to guarantee the absolute security of the Personal Information we have collected from you. Our databases are located within the United States. If you access our Services from outside the United States, you consent to the transfer, processing, and storage of that data in the United States.
Definitions. For the purposes of this "Data Protection" section, the following expressions bear the following meanings unless the context otherwise requires:
- “Applicable Data Protection Laws” means the e-Privacy Directive 2002/58/EC, the General Data Protection Regulation 2016/679 (“GDPR”) and the e-Privacy Regulation 2017/003 (once it takes effect) and any law, statute, declaration, decree, directive, legislative enactment, order, ordinance, regulation, rule or other binding instrument which implements any one of them (in each case as amended, consolidated, re-enacted or replaced from time to time);
- “Data Subject”, “Personal Data”, “Process”, “Processed” or “Processing” shall each have the meaning as set out in the GDPR;
- “Regulator” means the data protection supervisory authority which has jurisdiction over the Processing of Personal Data; and
- “Third Countries” means all countries outside of the scope of the data protection laws of the European Economic Area (“EEA”), excluding countries approved as providing adequate protection for Personal Data by the European Commission from time to time, which at the date of this Agreement include Andorra, Argentina, Canada, Faroe Islands, Guernsey, Isle of Man, Israel, Japan, Jersey, New Zealand, Switzerland and Uruguay.
Data Processor’s Obligations. In relation to any Processing of any Personal Information by Mav Farm on your behalf, you are the “Data Controller” and we are the “Data Processor” and we shall:
Sub-Processing. You hereby grant to Mav Farm general written authorization to engage the sub-processors set out in "Information Hosted By Third Parties" to this Agreement subject to the requirements of this "Data Protection" section, and on the condition that the Mav Farm shall inform you in writing of any intended changes concerning the addition or replacement of the sub-processors. You will have fourteen (14) days from the date of receipt of the notice to approve or reject the change. In the event of no response from you, the sub-processor will be deemed accepted. If you reject the replacement sub-processor, Mav Farm may terminate your use of the Services with immediate effect on written notice to you.